Private Air New York

www.privateairny.com Private Air | Winter 2022/2023 43 Photo courtesy of Boatsetter.com Amid these decidedly impressive stats, I reached out to Baumgarten to learn a bit more about what is propelling her company's success. Here's a bit of that conversation. MK: In a category that does include other boat rental apps, what sets the Boatsetter service apart from other options? JB: For one, Boatsetter is the world's only legally compliant and insured peer-to-peer boat rental platform, having partnered with GEICO and BoatUS to pioneer the first-ever peer- to-peer boat rental insurance policy in 2014. Boatsetter also boasts the largest database of USCG-certified captains, making it possible for even those with no prior boating experience to tap into an incredible array of water activities with utmost safety and confidence. As for the owner/operator aspect, Boatsetter has a higher cohort revenue retention than the leading home sharing platform, meaning boat owners realize higher revenues year-over- year. Boatsetter also has the fastest Return of Asset Purchase known as "ROAP"—which is the number of rental periods required to pay off the asset in full—of any peer-to-peer marketplace. MK: How about marketplace differentiation…what things might people not know or expect about the Boatsetter service, but should? JB: Our Boatsetter Academy, which launched this past summer, is a complimentary on-water beginner's boating course, and is evangelizing the industry and inspiring and educating new waves of boaters across generational lines. Our Academy is dedicated to teaching new boaters of any age about the fundamentals of operating a boat. It is the largest free boating school in the country, quickly becoming a "Khan Academy" for boating. Boatsetter is also the largest U.S.- based fishing marketplace, offering a variety of fishing boat rentals and charter experiences in top destinations facilitating everything from deep-sea to inshore to freshwater fishing. Also noteworthy are our multi-day bookings that are ideal for renters who want to get out on the water for consecutive days in a row. Local boat owners handle coordination with renters to drop off the boat in the morning and then pick it up in the evening, before repeating a similar process the following day(s) for the duration of the booking. Our Instant Booking is extremely popular, allowing renters to book with automatic owner approval at the click of button. Renters that use the Instant Book feature are able to get out on the water within 48 hours of finalizing the booking. MK: How will the service continue to navigate the difficulties presented by the pandemic to assure guest health and safety and confidence related thereto? JB: Boatsetter provides a seamless way for people to reconnect at a time when our collective health and wellness is dependent on our personal safety. Now more than ever, people are looking for new experiences, time outdoors and ways to be together with friends and family. Boatsetter is a safe, convenient and fun way to do that—and stay close to home. MK: Do you offer an amenities add- on service? JB: Yes, through our Boatsetter Lux, we offer a White Glove Concierge service to guide guests through planning a customized, exclusive and unforgettable charter trip for destinations around the globe.

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