Private Air New York

www.privateairny.com Private Air | Winter 2022/2023 44 ***Some or all of the accommodations(s), experience(s), item(s) and/or service(s) detailed above may have been provided or arranged at no cost to accommodate if this is review editorial, but all opinions expressed are entirely those of Merilee Kern and have not been influenced in any way.*** Merilee Kern, MBA is an internationally-regarded brand strategist and analyst who reports on cultural shifts and trends as well as noteworthy industry change makers, movers, shakers and innovators across all categories, both B2C and B2B. This includes field experts and thought leaders, brands, products, services, destinations and events. Merilee is Founder, Executive Editor and Producer of "The Luxe List" as well as Host of the "Savvy Living" lifestyle TV show that airs in New York, Los Angeles, San Francisco, Miami, Atlanta and other major markets on CBS, FOX and other top networks; as well as the "Savvy Ventures" business TV show that airs nationally on FOX Business TV and Bloomberg TV. As a prolific lifestyle, travel, dining and leisure industry voice of authority and tastemaker, Merilee keeps her finger on the pulse of the marketplace in search of new and innovative must-haves and exemplary experiences at all price points, from the affordable to the extreme. Her work reaches multi-millions worldwide via broadcast TV (her own shows and copious others on which she appears) as well as a myriad of print and online publications. Connect with her at www.TheLuxeList.com and www.SavvyLiving.tv / Instagram www.Instagram.com/MerileeKern / Twitter www.Twitter.com/MerileeKern / Facebook www.Facebook.com/MerileeKernOfficial / LinkedIN www.LinkedIn.com/in/MerileeKern. MK: What is your personal favorite aspect of the service? JB: I love that Boatsetter breaks down the barriers like money and access that often prohibit people from experiencing life on the water. Likewise, because Boatsetter is a two-sided marketplace, we are uniquely positioned to empower existing and new boat owners and operators—as well as gig economy entrepreneurs—to make money during an economic downturn. Mentoring and empowering other like-minded entrepreneurs is a personal passion of mine. I'm fortunate that, at Boatsetter, we are not only succeeding in our dream of enabling incredible on-water experiences for all, but we are also creating entrepreneurs on the water. MK: What service standards do you employ? JB: is is an important question. Boatsetter prides itself on having the highest quality fleet in the industry. To maintain a network of reliable, safe and fun boating experiences, boat listings may be removed or permanently deactivated for not meeting owner standards. ere are numerous reasons why an owner may be removed or deleted from the Boatsetter platform. ese include, but are not limited to, being unresponsive or slow to respond to clients; high booking cancellation rate; non-compliance with our terms or USCG regulations; and too many complaints from clients for reasons such as poor customer service, inappropriate or unprofessional behavior, lack of cleanliness, non- functional equipment, or boat conditions that do not match the boat listing. To help ensure our service standards, Boatsetter has a world-class support team to assist throughout all stages of the booking process, for both owners and renters. Particularly on the owner side, our team offers support through 1-to-1 coaching sessions, owner webinars and training modules. MK: Any interesting/unexpected/ little known factoids/trivia about the service? JB: One of the core values that our staff holds close to our heart is #MindYourWake, which means more than just being conscious of the impact we have on our waterways. It also encompasses our planet at large, upholding the value of being mindful of how we treat our environment and each other as teammates and human beings. Just this year alone, our team will participate in seven different waterway clean-up events located all across the country—thus far picking up over 1,000 pounds of trash! In all, Boatsetter offers the ultimate, authentic experience for anyone looking to get out on the water without hassle. Renters can expect owners and Captains to not only ensure a comfortable and safe ride, but also local knowledge of the waterways and surrounding city. It's a great way to ensure your aquatic adventure not just meets—but exceeds—expectations. PASSPORT

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