Private Air New York

Winter 2023/2024

Private Air New York Magazine

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www.privateairny.com Private Air | Winter 2023/2024 57 THE COLLECTION Words By: PURE Insurance CURATORIAL COLLABORATION Explore the multifaceted reasons why art collectors choose to lend their pieces to museums, ranging from enhancing public education and enriching cultural experiences to fostering artist visibility and navigating the logistical and tax considerations involved in art loans. A fter attending an art exhibition, a member, new to collecting, asked us about art loans. While at the exhibition, he overheard a couple talking with their advisor about sending their newly purchased piece to a museum—raising the question: Why? We discuss the topic of museum loans frequently with our members, often helping facilitate the loan for our seasoned collectors and educating newer collectors on the benefits and best practices for institutional loans. Public Education & Enrichment Few collectors consider sharing their works for public consumption early in their ownership journey; however, those who do say they lend works to museums for several reasons, chief among them being public education and enrichment. "If we have something that's beautiful and other people get pleasure out of it, that's a wonderful thing," says Jay Greenspan, PURE member and private art collector. "at's the whole point of art."

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