www.privateairny.com Private Air | Summer 2020
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VEYRON 16.4
GRAND SPORT
L'OR BLANC (2011)
Bugatti's desire to create a one-off art car
began in early 2011. "I was rather skeptical
of this idea at first, as I by no means wanted
to emulate automotive works of art such as
those by Andy Warhol, Jeff Koons, Frank
Stella, or Roy Lichtenstein," explains Achim
Anscheidt. at summer, in collaboration
with the Royal Porcelain Factory (KPM)
in Berlin, the Grand Sport L'Or Blanc
emerged. e handcrafted, one of a kind,
featured high-quality porcelain on and
inside the car, another first in the automotive
industry, and a striking, artistically abstract
paint scheme. True craftsmanship at its
finest. "With the L'Or Blanc, we created
an extraordinary car," says Anscheidt. e
fastest porcelain in the world, L'Or Blanc
("white gold"), was sold to an avid collector.
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